You are in control of your mind. Last week you were given the nuts and bolts of fundamental mind control. Mind control is not about manipulation. Only our encompassing environment can manipulate our minds, and that may come as a result of any number of reactionary events, instances, or activities that take place during our lives. Only we have the ability to control how we react to these events. Either we allow the event to manipulate our mind and give in to what we think about the event, or we control our mind in order to examine how the event is making us think.
This critical thinking technique is relevant for entrepreneurs because it helps them become more aware of the kinds of manipulation within their encompassing environment. |
Really this technique can help anybody understand their environment, but I want to focus on how entrepreneurs specifically can utilize this method of mind control. Mind control is not about what you think, but rather it is all about how you are thinking and whether or not that is consistent with what you want to be thinking.
The Cognitive Dissonance of Consumer Culture
In the article entitled “THE BANKING INSTITUTIONS DO NOT WANT YOU TO READ THIS”, I talked about how buzzwords have been used to manipulate individuals from seeing the benefits of investing money and the downfall to just saving it. These buzzwords are “security” and “risk”. We live in an environment that has conditioned most people to think investing is “risky” behavior and saving creates a sense of “security”. If you are a “WHAT” thinker than you would believe it is in your best interest to avoid “risk” and seek “security”. The “HOW” thinker wonders why they should feel secure holding onto currency that is losing more purchasing power than the financial institution’s savings rates are making for returns. So wouldn’t this make investing a more conscious decision at least based on the context of security, and make saving the riskier option for the benefit of an individual’s financial longevity?
This is but a slice of the cognitive dissonance I have observed within our encompassing environment. This environment, that has been packed full of consumer culture manipulation. I explain how saving can cause more harm than benefit for the lives of those I call the masochist money savers in “GOT YOUR MIND ON YOUR MONEY OR YOUR MONEY ON YOUR MIND? “. I also touch on the mind of slave spenders. Slave spenders being the other end of the money worship spectrum, where money is seemingly used like a drug to give them a quick consumer fix. No matter how much money they earn, they are usually leveraged right down to their last penny and then some (including debt). A “WHAT” thinker feels secure hoarding fiat money, all while living frugal means because the money is without a goal, as a masochist saver. A “WHAT” thinker is so high in the moment, everyday chasing the next high as a slave spender.
How the Environment Manipulates
Those are two examples of “WHAT” thinking creating counter-productive cognitive dissonance among those who otherwise may have huge success as entrepreneurs. If the masochist money saver changed their mindset to “HOW” thinking, then they may realize that they could be enjoying the finer things in life or put that excess cash to work in one/multiple asset classes (either would help stimulate economy). If the slave spender was to use “HOW” thinking then they would know that leveraging their finances on impulsive purchases also means that they are leveraging their most precious resource, their time. In both cases the individuals are manipulated by their encompassing environment to worship money, but yet at the same time, have no respect for its purpose. The next installment will cover how to apply mind control, in order to alter your environment.
In the article entitled “THE BANKING INSTITUTIONS DO NOT WANT YOU TO READ THIS”, I talked about how buzzwords have been used to manipulate individuals from seeing the benefits of investing money and the downfall to just saving it. These buzzwords are “security” and “risk”. We live in an environment that has conditioned most people to think investing is “risky” behavior and saving creates a sense of “security”. If you are a “WHAT” thinker than you would believe it is in your best interest to avoid “risk” and seek “security”. The “HOW” thinker wonders why they should feel secure holding onto currency that is losing more purchasing power than the financial institution’s savings rates are making for returns. So wouldn’t this make investing a more conscious decision at least based on the context of security, and make saving the riskier option for the benefit of an individual’s financial longevity?
This is but a slice of the cognitive dissonance I have observed within our encompassing environment. This environment, that has been packed full of consumer culture manipulation. I explain how saving can cause more harm than benefit for the lives of those I call the masochist money savers in “GOT YOUR MIND ON YOUR MONEY OR YOUR MONEY ON YOUR MIND? “. I also touch on the mind of slave spenders. Slave spenders being the other end of the money worship spectrum, where money is seemingly used like a drug to give them a quick consumer fix. No matter how much money they earn, they are usually leveraged right down to their last penny and then some (including debt). A “WHAT” thinker feels secure hoarding fiat money, all while living frugal means because the money is without a goal, as a masochist saver. A “WHAT” thinker is so high in the moment, everyday chasing the next high as a slave spender.
How the Environment Manipulates
Those are two examples of “WHAT” thinking creating counter-productive cognitive dissonance among those who otherwise may have huge success as entrepreneurs. If the masochist money saver changed their mindset to “HOW” thinking, then they may realize that they could be enjoying the finer things in life or put that excess cash to work in one/multiple asset classes (either would help stimulate economy). If the slave spender was to use “HOW” thinking then they would know that leveraging their finances on impulsive purchases also means that they are leveraging their most precious resource, their time. In both cases the individuals are manipulated by their encompassing environment to worship money, but yet at the same time, have no respect for its purpose. The next installment will cover how to apply mind control, in order to alter your environment.